Top management is composed of the key managers who are responsible for formulating and implementing the organisation’s strategies. As leaders, they are involved in the process of influencing people so that they will strive willingly and enthusiastically toward the achievement of the group’s mission.
Because leadership has a significant influence on the purpose of the organization and the firm’s ability to achieve competitiveness and earn superior returns do managerial beliefs affect strategic decisions that in turn affect the firm’s performance and competitive advantage?
Programa:
18h00 – Recepção & Networking
18h30 – EWMD Portugal - Nancy Brito
18h45 – Vantagens Competitivas e Liderança – José Manuel Veríssimo
19h30 – Debate
20h00 – Encerramento do Seminário - Alexandra Lopes
Data: 05-05-09
Local: ISEG, Anfiteatro BES, Rua do Quelhas, 6 - 4º Piso, Lisboa
Participação: Aberto ao público.
Entrada: Gratuita, sujeita à disponibilidade de lugares.

